Soon on Style and the City, thousands Amazing pictures from New York Fashion Week filtered by my values :
I never take pictures of people depending on their celebrity or the fact that their pictures are more likely to be bought by magazines. I didn’t create Style and the City for greed reasons but to offer me a new way to see and show life, a new way to show fashion as I love it to those who share my humanist values.
For me, fashion means nothing without humanity and style is just the cloth of your personality. I never took any pictures before Style and the City. May be it helped me to see fashion in a new way, where LIFE and EMOTIONS are the main filters. I can’t take in picture a woman if I can’t tell a story or reveal her personality. Cause I don’t want my readers to think first : “I want this bag !”, “I want these shoes !”, NO, I don’t want that. I want my readers to think : “Wouah ! This girl, this woman is cool !”. I want my readers to like the personality first and not the outfit. Cause a beautiful shoes will not make you cool, great, clever, nice, generous, successful…. It’s what your life taught you, what you achieved in your life that will make you a great person. I never take in pictures people who look for fame. I prefere humble people that don’t look for being taken in picture. I prefere cool people, generous people like… Elin Kling.
Before this New York fashionn week, I didn’t know much about Elin Kling. I just knew that she was a very cool girl as our first encounter 2 years ago prooves it. It was after Diesel fashion show, in New York. She was leaving the show and trying to get a cab. I immediately saw her natural charm in addition of her great style and I asked her if she could walk on the street to help me create a better frame for my pictures. She agreed and that’s how I knew that she was a cool girl.
1 year later, I met her again and thanked her for her kindness. I decided to know a little bit more about her and that how it confirms my values : natural beauty comes from happiness, photogenic comes from generosity. By achieving great goal in her life, Elin Kling meets happiness everyday, by being naturaly generous, Elin Kling will always offer you great pictures. Don’t look for style first, look for achieving great goals in your life. Don’t be a person who will sadly look her pictures when she was younger, be a person that will be happy to create great things, a person who will leave a spiritual legacy to her children : great values.